Table Tennis Denmark
In short
Table Tennis Denmark is working with SJ&K to redefine their brand and communication strategy, aiming to increase the visibility of table tennis and engage both current and potential members. Our strategy is designed to position the sport as an inclusive and dynamic activity that promotes physical and mental well-being. By strengthening partnerships and boosting grassroots engagement, we’re helping Bordtennis Danmark make table tennis a central part of Danish life.
Project details
SJ&K has partnered with Table Tennis Denmark to develop and implement a comprehensive brand and communication strategy aimed at increasing the visibility of the sport and engaging both current and potential members. By focusing on enhancing club participation, strengthening sponsor relations, and boosting public awareness, the strategy positions table tennis as an inclusive, dynamic activity promoting physical and mental well-being. The plan also ensures efficient execution by aligning internal resources and external partnerships, helping Table Tennis Denmark grow its community and cement its role in Danish sports culture.