Launched in April 2024, Altid Energi revolutionized the Danish energy market by eliminating all service fees and spot price surcharges. Their mission is to simplify energy purchasing, making it transparent and fair for consumers. The company emphasizes direct, honest communication and straightforward pricing models, addressing widespread customer dissatisfaction with traditional energy providers.

SJ&K advises Altid Energi on their branding and public relations strategies, ensuring that their core values of transparency and fairness resonate strongly in their communication. Our role includes refining their brand identity and enhancing their visibility in a competitive market. By aligning their message with their pioneering approach, we help Altid Energi build trust and loyalty among Danish consumers, ultimately positioning them as a market leader in the new energy landscape.